Dr. Reddy’s Laboratories: Marketing Manager | Rx Marketing CoE – Emerging Markets — Hyderabad, TS, India

About Dr. Reddy’s Laboratories

Dr. Reddy’s Laboratories is a pharmaceutical business with research and development, medicine-manufacturing and commercial activities. Its employer description centres on making affordable and innovative medicines accessible. The organisation connects scientific development with the production and delivery of pharmaceutical products, rather than operating only as a research laboratory. Its published business priorities include strengthening existing medicine activities, developing future opportunities and conducting operations with attention to people, resources and corporate governance.

The position and its setting

Dr. Reddy’s Laboratories lists Marketing Manager | Rx Marketing CoE – Emerging Markets in Hyderabad, TS, India, under reference REF23157F. The details below separate the work described by the employer from essential conditions, preferred experience and practical preparation advice.

• Employment type: Full-time
• Employer listing date: 13 October 2026
• Job Family: Marketing
• Brands: Dr Reddy's Laboratories Limited

Responsibilities and work described

• Life Cycle Management
• Be responsible for understanding customer needs and insights with help of market insights team
• Own end to end ownership of managing Life cycle by building the brand architecture, Global / Local innovations, new patient segments, brand extension ideas, pill plus and consumerisation
• Building: Business case with growth scenario assessment
• Drive the growth projects along with CFTs and country teams to ensure sustainable brand growths
• Portfolio Maximization - Strategy
• Support: country teams to Evaluate and classify the product portfolio as Build, Milk, Exit
• Delivery: plan recommendations to country as well as monitor investment as per the strategy
• Assess promotional effectiveness and suggest country teams accordingly
• Be responsible to drive Cost optimisation - COGS / SCM overheads
• Annual Brand Planning
• Work: closely with country marketing teams to build differentiators / brand levers
• Work: closely with analytics and in-sighting teams to develop and actionable insights for brand growth
• Work: closely with country teams, SFE and digital marketing to deploy innovative GTM and access strategies
• Quality / delivery: adherence to Brand plan process in terms of rigour and preparation
• New Product Ideation & Portfolio Development

Essential requirements and candidate background

• 5-6 years of experience including Sales and Marketing
• MBA from reputed institute
• Experience running successful projects including marketing campaigns
• Good knowledge of digital marketing, web analytics, Google Ad-words and creating digital campaigns
• Think creatively and communicate the brand value proposition effectively

Preferred experience and additional strengths

• Experience: Brand Management, Strategic planning, Business analytics, TA knowledge, customer segmentation, New Product - Ideation to Launch is preferred

Location, schedule and contract conditions

• Work arrangement: On-site
• Advertised location: Hyderabad, TS, India

Benefits mentioned by the employer

• At Dr
• Reddy’s we actively help to catalyse your career growth and professional development through personalised learning programs
• The benefits you will enjoy at Dr
• Reddy’s are on par with the best industry standards
• They include, among other things and other essential equipment, joining & relocation support, family support (Maternity & Paternity benefits), learning and development opportunities, medical coverage for yourself and your family, life coverage for yourself
• Our Work Culture
• Ask any employee at Dr
• Reddy’s why they come to work every day and they’ll say, because Good Health Can’t Wait
• This is our credo as well as the guiding principle behind all our actions
• We see healthcare solutions not only as scientific formulations, but as a means to help patients lead healthier lives, and we’re always attuned to the new and the next to empower people to stay fit
• And to do this, we foster a culture of empathy and dynamism
• People are at the core of our journey over the last few decades

Conditions requiring the complete notice

Some passages contain complex or combined conditions that have not been reduced to short eligibility statements here. Read the complete linked notice for those passages, including any alternatives, exceptions or restrictions. The concise facts above should not be treated as the full wording of every condition.

Pay and application dates

A verified salary figure is not established in this article. An online estimate for another Marketing Manager | Rx Marketing CoE – Emerging Markets vacancy is not an offer for reference REF23157F; use the employer’s own pay disclosure and recruitment communication.

A closing date is not confirmed in this article. Check the current employer page before submitting: an undated posting can change or be withdrawn.

How to apply to Dr. Reddy’s Laboratories

Applications follow the official employer page linked below.

Open the official Dr. Reddy’s Laboratories posting below and match the title and reference REF23157F.

Compare your qualifications and experience with the essential conditions for the Hyderabad, TS, India position, then read the preferred criteria separately.

Prepare an accurate CV and the supporting items requested in that employer’s application. Provide only information and documents you are authorised to share.

Use the employer’s application option, complete the required fields and review the submission. Retain the acknowledgement when one is provided. Job Alerts World does not receive the application.

Practical preparation: sales

For sales-related work, describe the customer group, product context and responsibility you held. Explain how you identified opportunities, managed an account or progressed a sale, with measurable results only where records support them.

Relevant skills

• investment
• sales
• marketing
• sustainability
• communication
• portfolio management
• pricing